That’s Interesting – February

L'Oreal use snap spectacles at the Golden Globes, our learnings from Comic-Con, Edible Bubble volcanoes and more, in our February edition of That's Interesting. Why are we here? When can we leave? (1min read) Two questions to start every meeting and workshop. L'Oreal livestream from Golden Globes using Snap Spectacles (30sec watch) Snapchat's Spectacles have gone on… Continue reading That’s Interesting – February


The Death of Distance

A hybrid solution to communicating with a distributed workforce Multi-location hybrid events have been around for a few years, but haven’t yet achieved a mass uptake. Some recent high profile examples suggest this is changing, that the benefits are becoming clearer to corporate communication teams. One reason for the slow uptake of hybrid events has… Continue reading The Death of Distance

That’s Interesting – January

TED go hybrid, Yondr create a phone free event space and BizBash preview the tech trends of 2017. All this, and much more, in our first 'That's Interesting' of 2017. Still the Greatest Live Demo   (80min watch) It's ten years since the first iPhone. Check out Steve Jobs' masterful launch presentation, in front of… Continue reading That’s Interesting – January

New Year’s Resolutions

There’s no better way to make a resolution stick than to declare it in public. Here some of the team share their event ambitions for 2017. We’ll check back in with them in December... Katie One of my resolutions is to attend a morning rave - when I moved to London 3 years ago I… Continue reading New Year’s Resolutions

Banish the Inner Goldfish

In our second piece on designing brain-friendly events, Rachel Shepherd looks at creating presentations that hold your audience’s attention. You have the attention span of a goldfish. That’s not me throwing around insults for no reason…according to Time magazine, human attention spans have decreased to a mere 8 seconds. Okay, so this was in relation… Continue reading Banish the Inner Goldfish

That’s Interesting – November

An absurd moment at TED, a conference for emojis, an exciting event wearable, and some hugely useful tips for choosing the perfect event date and attracting your dream audience. All this, and much more, in our list of the most interesting event things we've seen recently. Audience Wearable with Amazing Creative Opportunities  (3min read) When… Continue reading That’s Interesting – November

Designing More ‘Brain-Friendly’ Events

Comedian Mark Watson talks about the 40 minute lull you often get in a one-hour comedy show. He once addressed this by giving an audience member a stopwatch and asking them to chant LULL! LULL! LULL! at 40 minutes. Comedians are the crack-unit of audience engagement, often having to single handedly hold an audience for… Continue reading Designing More ‘Brain-Friendly’ Events